Dublin Independent Fashion Week (DIFW) proudly announces its third annual showcase, celebrating the city’s thriving independent design community. 

As part of this year’s festival, a collective showcase will be staged at The Complex, Dublin on Wednesday the 24th of September. 

BECOMING – A DIFW Headliner Fashion Show

Seeking Judy / Aisling Duffy / The Zero Waster

Concept, Direction and Production by Zeda The Architect

BECOMING is a 50-minute fashion performance that unfolds across three distinct acts, each designed by leading female Irish Designer, and brought to life through movement, music and immersive staging. Presented in collaboration with 5178 - underscoring DIFW’s commitment to cross-disciplinary creativity, blending fashion with performance, art, and music.

The shows concept, direction and production are by Zeda the Architect. 

More than just a runway show, BECOMING is a live myth, a ceremonial journey through transformation, rebellion and release. Each act reflects a stage of self-discovery

Act 1: (The Zero Waster) grounds us in the earthy, guided by an oracle and a spiritual summoning

Act 2: (Aisling Duffy) ruptures that ritual with joyful chaos and punk-fuelled liberation

Act 3: (Solstice x Seeking Judy) washes the slate clean with water, rebirth and communal joy

Supported by live performances from artists like Shane, Laura, Fortune and Kessiena and designed with atmospheric lighting, sound design and scenography. BECOMING is not just a fashion show, it’s a collective experience.

Following the runway presentations, audiences are invited to continue the celebration with an afterparty from 8.30pm to 11.00pm, featuring performances by Vatican Jail, Fortune and Efa O’Neill.